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Date/Time
Date(s) - 8 Mar, 2021 - 8 May, 2021

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About the MICAM

For the Spring 2021 edition, in compliance with the safety rules to stop the COVID-19 pandemic, the MICAM, a leading exhibition in the world of footwear has been switched online. Thanks to a new digital platform, Italian and international brands in the footwear sector have the chance to displey their latest creations for the F/W 2021-2022 season to the wider public. The event, happening twice a year following the Spring/Summer and Fall/Winter seasons is, in normal situations, physically held in the spaces of Rho Fairground.

Welcome to MICAM Milano Digital Show

The brand-new platform MICAM Milano Digital Show was created with the aim of complementing the traditional exhibition offer of MICAM Milano. It is a digital platform designed to expand exhibitors’ business opportunities, thanks to full integration with modern digital marketing and customer management tools and to create a perfect match between buyer and exhibitor.

MICAM Milano presents itself as a single platform for communication, sales support and after-sales services available to the footwear industry. Until 8 May 2021, Exhibitors are able to publish their product catalogue on the new digital platform, have their customers find them by preparing their visit before the show and continuing their collection viewing and ordering activities beyond the duration of the physical event.

Information

To find additional information and to discover the online collections by the featured brands, please check digitalshow.themicam.com

Journalist based in Northern Italy, passionate traveller, photography lover and unstoppable curious of the world. From her early years cars and motorbikes strike a chord in her heart, as well as the entire world of fashion. Giulia works for Where in Italy to share her passions and to promote the most unmissable events and lifestyle experiences. To make Where readers' trips a one-of-a-kind discovery.