Balenciaga's New 'Home' in the Fashion Quad

NEW OPENING

French clothing and accessories maison Balenciaga continues its expansion with a new flagship store in Milan. Balenciaga relocated from via Santo Spirito to number 23 in the nearby, more prestigious via Montenapoleone. Its new premises are
spread over 400 square meters on two levels. The interiors are furnished in the minimalist, industrial design style typical of Balenciaga stores under the aegis of Demna Gvasalia, the label’s creative director since 2015. The men and women’s prêt-à-porter collections are located on the ground floor where spaces feature glass or aluminium-panelled walls. Upstairs, a multi-coloured patchwork carpet by artist Cayetano Ferrer covers the entire floor area, contrasting with the coolness of the décor.