In the heart of the artistic district of Brera, ViBi Venezia recently opened its first flagship store. The 70 sq.m. space overlooks Piazza del Carmine, offering a striking view of the Gothic-style church of the same name.
The Venetian brand, founded in 2015 by sisters Viola and Vera Arrivabene Valenti Gonzaga, has recreated the atmosphere of a real home in this new location, where the aesthetics of ViBi Venezia come alive in every detail. From the symbolic red and white striped pattern of the brand, reproduced in the large carpet, to the colours of the walls painted by the artist Assia Pallavicino, the store is furnished with elements that belong to the personal history of the two sisters, each with her own personality.
Brass displays, retro-style tables, and raffia baskets serve as displays to unveil ViBi shoes, the iconic Furlane, the velvet slippers of the Venetian gondoliers. These shoes, handmade in Italy and coveted the world over, also make a fine display on the large wall at the entrance, where Giberto Arrivabene Murano glass artefacts alternate, recalling the brand’s Venetian origins.
The Milan store offers the complete range of ViBi Venezia models, from the Furlane in many different colours to the rubber-soled slip-ons and wedges, including the new variant with platform. Currently, the capsule collection created with British designer Emilia Wickstead is also available here.