These terms and conditions (as amended from time to time) govern your use of all Services. If you do not agree with these terms and conditions, please do not use the Service.

If you wish to make a formal complaint about any of the editorial content of either the web or print issue of our magazines, please send us an e-mail at

Please review the following terms and conditions carefully before using this Service. You should also read our Privacy Policy which can be found here or via the links on the Service.

1. Introduction

  • 1.1 This Service is owned and operated by Proedi Comunicazione, a company registered in Italy with P.IVA 07749100157 (VAT identification number) with its registered office at Via Ezio Biondi, 1 – 20154 Milano – Italia – phone (+39) 02 34995.1
  • 1.2 Where we use the term “Service” we mean any website, mobile site, app, application and/or other services, regardless of how distributed, transmitted, published, or broadcast and any related pages and Content, under our control.
  • 1.3 Where we refer to “Content” we mean all content, information and material, including software, technology, text, links, posts, messages, emails, music, sound, graphics, pictures, video, games and all audio visual or other material available on or through the Service, whether posted, uploaded, transmitted, sent or otherwise made available by us, our licensors, vendors, and/or service providers, or by you, and/or other users or third parties.
  • 1.4 Where we refer to “Proedi”, “we”, “us” and “our” we mean Proedi Comunicazione, publisher of the products Where Milan, Where Venice, Where Florence, Where Turin and, and assigns and each of our and their respective officers, directors, members, employees, sub-contractors, agents, and representatives.
  • 1.5 Where we refer to “you” and “your” this means or relates to you the user.
  • 1.6 You understand and agree that we may add to or change these terms and conditions at any time. New terms and conditions are effective immediately upon posting to the Service. Your continued use of the Service shall constitute on-going acceptance of these terms and conditions, as updated from time-to-time. We therefore recommend that you check this page regularly.
  • Where® magazine and the Where® logo are registered trademarks of Morris Visitor Publications and Proedi is the only company legally allowed to use the Where Milan, Where Venice, Where Florence, Where Turin, and Where Italia brands, on and offline.

2. Age Limit

  • 2.1 You must be at least 16 years of age in order to use the Service.
  • 2.2 We strongly recommend that if you are 16 years of age or older but not yet 18, you ask your parents for permission before sending any information about yourself to anyone over the internet and we encourage parents to teach their children about safe internet use practices. Parents can find out more here.

3. Third party links, service providers and linking to the Service

  • 3.0 Our sites are built on WordPress and therefore make use of different third-party plug-ins, applications and services to enhance the experience of website visitors. As a result, we have no direct control over the Service provided by these third parties.
  • 3.1 The Service may include links to services supplied by or operated by third parties including advertisers and other content providers. We do not control such linked services, and are not responsible for their content, functionality or legality. Those third parties may collect data or solicit personal information from you; we are not responsible for the collection, use or disclosure of any information those services may collect. Linking to any other service or website from this Service is at your own risk.
  • 3.2 The Service may also include certain features, functionality, and/or content that may be hosted, administered, supplied by or operated by third party service providers, such as social, community and public discussion areas, photo and video galleries, blogs, auctions, shopping, payment processing. These service providers may require that you agree to their additional terms, conditions, contracts, agreements and/or rules. Your compliance with any such additional terms, conditions, contracts, agreements and/or rules is solely your responsibility and will have no effect on your continuing obligation to comply with these terms and conditions. Proedi specifically disclaims any and all liability in connection with the acts or omissions of such third party service providers.
  • 3.3 Any service that links to or otherwise interacts with this Service must not
    • 3.3.1 create a frame or any other browser or border environment around our Content, unless previously agreed with us;
    • 3.3.2 harvest or scrape Content either from our pages, databases or our feeds and reuse for its own or public use, unless previously agreed with us;
    • 3.3.3 imply that Proedi is endorsing it or its products or services;
    • 3.3.4 use any Proedi or Where Trade Mark (as defined in clause 8.2 below) without permission from us;
    • 3.3.5 infringe any intellectual property or other rights of any person;
    • 3.3.6 contain content that could be construed as illegal, distasteful, offensive, controversial or otherwise detrimental to Proedi’s reputation or commercial interests.
  • 3.4 Proedi expressly reserves the right to require that any link or activity which is in breach of these terms and conditions be removed and/or ceased, and to take whatever other action we deem appropriate.

4. Use of the Service by You

  • 4.1 You may retrieve and display Content from this Service on a computer screen or other device, print individual pages on paper and store such pages in electronic form on disk (but not on any server or other storage device connected to a network) for your own personal, non-commercial use. You may not in any way make commercial or other unauthorised use, by publication, re-transmission, distribution, performance, caching or otherwise, of any Content. You agree to use the Service only for your own personal non-commercial use and lawful purposes and you acknowledge that your failure to do so may subject you to civil and criminal liability.
  • 4.2 Notwithstanding anything else in these terms and conditions, you agree not to use the Services:
    • 4.2.1 in any way that breaches any applicable local, national or international law or regulation;
    • 4.2.2 in any way that is unlawful or fraudulent, or has any unlawful or fraudulent purpose or effect;
    • 4.2.3 for the purpose of harming or attempting to harm minors in any way;
    • 4.2.4 to send, knowingly receive, upload, submit download, use or re-use any material which does not comply with our Acceptable Content Policy below;
    • 4.2.5 to transmit, or procure the sending of, any unsolicited or unauthorised advertising or promotional material or any other form of similar solicitation (spam);
    • 4.2.6 to knowingly transmit any data, send or upload any material that contains viruses, Trojan horses, worms, time-bombs, keystroke loggers, spyware, adware or any other harmful programs or similar computer code designed to adversely affect the operation of any computer software or hardware; or
    • 4.2.7 to copy, harvest, crawl, index, scrape, spider, mine, gather, extract, compile, obtain, aggregate, capture, or store any Content, including without limitation photos, images, text, music, audio, videos, podcasts, data, software, source or object code, algorithms, statistics, analysis, formulas, indexes, registries, repositories, or any other information available on or through the Service, including by an automated or manual process or otherwise;
  • 4.3 Other than connecting to Proedi’s servers by HTTP requests using a web browser, you may not attempt to gain access to Proedi’s servers by any means, including, without limitation, by using administrator passwords or by masquerading as an administrator while using the Service or otherwise.
  • 4.4 You agree not to disrupt, modify or interfere with the Service or its associated software, hardware and servers in any way, and you agree not to impede or interfere with others’ use of the Service.
  • 4.5 To the extent the Service includes a download of software such as an app, you agree not to (and not to attempt to or encourage others to): (i) use the software or app for any use or purpose other than as expressly permitted by these terms and conditions; or (ii) copy, adapt, modify, reverse engineer, decompile disassemble, otherwise tamper with, prepare derivative works based upon, distribute, license, sell, transfer, publicly display, publicly perform, transmit, stream, broadcast or otherwise exploit the software or app or any portion of the software or app, except as expressly permitted in these terms and conditions.

5. Content by You or other users

  • 5.1  User-generated content (UGC) means any Content that you or other users upload, submit or make available to the Service.
  • 5.2 You understand that your communications on the Service are not private or confidential and may be viewed by others accessing the Service.
  • 5.3 Our Privacy Policy also applies to UGC.
  • 5.4 We reserve the right to, but undertake no duty to, review, edit, move or delete any UGC in our sole discretion and without notice.
  • 5.5 We do not endorse, support, sanction, encourage, verify or agree with the comments, opinions or statements posted as UGC. Any information or material placed online by other users of the Service, including advice and opinions, is the view and responsibility of those users and does not represent the view of Proedi. You agree that, to the maximum extent permitted by applicable law, we have no responsibility or liability to you for UGC including for any failure to or delay in removing UGC. If you have a complaint about any UGC, see the Complaints section below.
  • 5.6 You are solely responsible for your UGC and may be held liable for UGC that you post. In this regard, you agree that you will comply with the following Acceptable Content Policy and not submit UGC that:
    • 5.6.1 Is hateful, abusive, racist, discriminatory, sexually offensive, obscene, vulgar, defamatory, threatening to another user, promotes violence, is infringing of third party rights (such as copyright, trademark, trade secret or any other personal or proprietary rights, or confidentiality), invasive of personal privacy or publicity rights, disruptive to the flow of chat or in our reasonable view, otherwise objectionable.
    • 5.6.2 impersonates another person (including celebrities), indicates falsely that you are an employee or a representative of Proedi or its companies or business partners.
    • 5.6.3 you do not own or have the rights to submit or that is illegal.
    • 5.6.4 promotes any form of illegal activity including (by way of example) hacking, drug taking, terrorism, cracking or distribution of counterfeit software.
    • 5.6.5 contains advertising, promotions or commercial solicitations of any kind or could constitute junk mail, chain letters, pyramid schemes, or other commercial activities.
    • 5.6.6 imposes an unreasonable or disproportionately large load on the Service’s infrastructure, or otherwise adversely affects, restricts or inhibits any other user from using and enjoying the Service;
    • 5.6.7 contains any virus, Trojan horse, worm, time bomb, cancelbot or other similar harmful programming routines.
  • 5.7 When you submit UGC, you grant us a non-exclusive, royalty-free, perpetual (i.e. lasting forever), worldwide, irrevocable licence to exploit it in any manner or form and in any medium or forum, whether now known or hereafter devised, without notice, payment or attribution of any kind to you or any third party and you waive, and agree not to assert any moral or similar rights you may have in your UGC.

6. Competitions and Prizes

  • From time to time we may run competitions, free prize draws and promotions on the Service. These are subject to separate terms and conditions that will be made available in each instance.

7. Additional Rules

  • We reserve the right to post, from time to time, additional terms and conditions that apply to specific parts of the Service. Such additional terms and conditions will be posted in the relevant parts of the Service, and will be clearly identified. Your use of those parts of the Service constitutes your agreement to those additional terms and conditions.

Intellectual Property Rights

  • 8.1 All Content and other material on the Service is owned by us or our third party licensors (and is protected by international copyright, trade dress, design, patent, and trademark laws, international conventions, and other laws protecting intellectual property and related proprietary rights). All such rights are reserved to us and our licensors, unless otherwise specified.
  • 8.2 You acknowledge that Where Milan, Where Venice, ITALIA LUXURY by Where and any other brands or logos whose use belongs to us within the Service are Proedi trade marks (the “Proedi Trade Marks”) and that you may not use them without written permission from Proedi.
  • 8.3 You agree not to remove, obscure, or alter any copyright, patent, trade mark, or other proprietary rights notices appearing on the Service. You may not sell, license, distribute, copy, modify, publicly perform or display, transmit, publish, edit, adapt, create derivative works from.
  • 8.4 Making unauthorised copies of Content found on this Service may result in the prohibition of your use of the Service and further legal action.

9. Complaints

  • 9.1 We respect the intellectual property and other rights of others, and we ask our users to do the same. We may, in appropriate circumstances and at our discretion, terminate the access of users who infringe the rights of others.
  • 9.2 Copyright: If you believe that your work has been copied and is accessible on the Service in a way that constitutes copyright infringement, or that the Service contains links or other references to another online location that contains material or activity that infringes your copyright, please contact us.
  • 9.3 Defamation: If you believe that another user has defamed you on the site through their UGC, please follow this link to inform us. You will need to give use certain information to allow us to investigate properly.

10. Indemnification

  • You agree to indemnify Proedi and its licensors, vendors, suppliers, service providers, and their respective officers, directors, members, employees, sub-contractors, agents, and representatives, and to hold them harmless from any and all claims, actions, suits and liabilities, losses, damages, costs and expenses (including legal fees) that may arise from your UGC, from your unauthorised use of our Content, or from your breach of these terms and conditions.

11. Disclaimer of Warranty and Limitation of Liability

  • 11.1 To the maximum extent permitted by applicable law, you expressly agree that your use of the Service is at your own risk. The Service is provided on an “as is” and “as available” basis for your use, and to the extent permitted by applicable law, Proedi and its licensors, vendors, suppliers, service providers, and their respective officers, directors, members, employees, sub-contractors, agents, and representatives hereby expressly disclaim any and all warranties, express and implied, including but not limited to any warranties of accuracy, reliability, title, merchantability, non-infringement, fitness for a particular purpose or any other warranty, condition, guarantee or representation, whether oral, in writing or in electronic form, including but not limited to the accuracy or completeness of any information contained therein or provided by the Service.
  • 11.2 Proedi does not represent or warrant that access to the Service will be uninterrupted or that there will be no failures, errors or omissions or loss of transmitted information, or that no viruses will be transmitted on the Service. We do not guarantee that you will be able to access or use the Service at times or locations of your choosing, or that we will have adequate capacity for the Service as a whole or in any specific geographic area.
  • 11.3 In no event shall Proedi or its licensors, vendors, suppliers, service providers, and their respective officers, directors, members, employees, sub-contractors, agents, and representatives, be liable for direct, indirect, special, consequential or punitive damages arising from your use of the Service, the internet or for any other claim related in any way to your use of the Service, including for viruses alleged to have been obtained from the Service, your use of or reliance on the Service or any of the information or materials available on the Service, regardless of the type of claim or the nature of the cause of action, even if advised of the possibility of such damages. Because some jurisdictions do not allow the exclusion or the limitation of liability for consequential or incidental damages, in such jurisdictions, liability shall be limited to the full extent permitted by law. Proedi does not endorse, warrant or guarantee any third party product or service offered through the Service and will not be a party to or in any way be responsible for monitoring any transaction between you and third-party providers of products or services.
  • 11.4 Liability will not be limited in the case of fraudulent misrepresentations, death or personal injury directly caused by their negligence, or any other liability to the extent such liability cannot be excluded or limited as a matter of applicable law.

12. Termination

  • We have the right to terminate your use of or ability to access the Service, for any reason, without notice.

13. Privacy Policy

  • The information that you provide about yourself to us or otherwise collected by us about you will only be used by Proedi in accordance with our Privacy Policy

14. General

  • In the event that any term of these terms and conditions is held to be invalid or unenforceable, the remainder of the terms and conditions shall remain valid and enforceable. These terms and conditions are governed by and construed in accordance with the laws of Italy and Europe and will be subject to the exclusive jurisdiction of the courts of Italy. If you need any help or have any questions, please feel free to contact us at the postal or email address set out at the head of these terms and conditions.

15. Booking with third-party suppliers through Where Italia

Use of the Where Italia EXPERIENCES service. Where Italia offers you the ability to search for, select, and book travel reservations with third-party suppliers without leaving the Where Italia site experience. By booking travel reservations facilitated by Where Italia EXPERIENCES, a section in collaboration with TrekkSoft AG, Hauptstr. 15, 3800 Matten, Switzerland (“TrekkSoft”), you will become a Where Italia Reader if you are not one already. As a Where Italia Reader, you will be able to receive ereaders-only newsletters and travel planning content and enter surveys, and contests.

By using Where Italia EXPERIENCES, you acknowledge that you accept the practices described in our Privacy Policy and all of these terms and conditions. In addition, you warrant that you are 18 years of age or older, that you possess the legal authority to enter into this Agreement and use Where Italia EXPERIENCES and this site in accordance with these terms and conditions, and that all information you supply is true and accurate. You further agree that you will use Where Italia EXPERIENCES only to make legitimate reservations for you or others for whom you are legally authorized to act. Any false or fraudulent reservation is prohibited, and any user who attempts such a reservation may have his or her Where Italia Readership terminated. If you are booking an experience from the Where Italia EXPERIENCES section, you also agree to the Privacy Terms of Terms of Service by TrekkSoft.

When you book a reservation facilitated by Where Italia EXPERIENCES, TrekkSoft will collect your payment information and will transmit it to the supplier to complete the transaction, as described in our Privacy Policy. Please note that Trekksoft and the experience supplier, not Where Italia, process your payment and fulfil your reservation.  Online payments in favor of the experience supplier are collected by TrekkSoft, TrekkSoft will appear as the deducting company on your bank account/ credit card statement. The domain where you enter and process your payment is owned and operated by TrekkSoft. Please send an email to for all inquiries regarding your payment and chargeback.

For processing payments TrekkSoft has an agreement with Wirecard Bank AG (privacy policy) and SIX Saferpay (privacy policy).

TrekkSoft will not interfere with reservations arbitrarily, but they reserve the right to cancel or not process a reservation because of certain extenuating circumstances, such as when a reservation is no longer available or when they have reasonable cause to suspect that a reservation request may be fraudulent.

In the unlikely event that a reservation is available when you place an order but becomes unavailable prior to check-in, your sole remedy will be to contact the supplier to make alternative arrangements or to cancel your reservation.

Third-Party Suppliers. Where Italia is not a travel agency and does not provide or own touristic services. Although Where Italia facilitates reservations with certain suppliers on Where Italia EXPERIENCES, such actions do not in any way imply, suggest, or constitute Where Italia’s sponsorship or approval of third-party suppliers, or any affiliation between Where Italia and third-party suppliers. Where Italia Readers may write to Where Italia to rate and review particular activities based on their own experiences, Where Italia does not endorse or recommend the products or services of any third-party suppliers. You agree that Where Italia is not responsible for the accuracy or completeness of information it obtains from third-party suppliers and displays on its sites.

If you book a reservation with a third-party supplier, you agree to review and be bound by the supplier’s terms and conditions of purchase and site use (the “Terms of Use”), Privacy Policy, and any other rules or policies related to the supplier’s site or property. Your interactions with third-party suppliers are at your own risk. Where Italia will have no liability with respect to the acts, omissions, errors, representations, warranties, breaches or negligence of any third-party suppliers or for any personal injuries, death, property damage, or other damages or expenses resulting from your interactions with third-party suppliers.

This Website may link you to supplier sites or other websites that Where Italia does not operate or control. For further information, please refer to the “Third party links, service providers and linking to the service” section above.

Booking Vacation Rentals with Third-Party Suppliers Listed on Affiliate Sites (e.g. Where Italia and some of its affiliates act as marketplaces to allow travelers to enter into vacation rental agreements or rental transactions with property owners and managers (each, an “Advertiser”). As a user, you must be responsible for your use of this Website, our affiliate sites, and any transaction involving vacation rentals facilitated by Where Italia EXPERIENCES and/or listed on affiliate sites. We do not own, manage, or contract for any vacation rental property listed on this Website or our affiliate sites.

Because neither Where Italia nor its affiliates are parties to rental transactions between travelers and Advertisers, any dispute or conflict involving an actual or potential transaction between you and an Advertiser, including the quality, condition, safety or legality of a listed property, the accuracy of the listing content, the Advertiser’s ability to rent a vacation rental property, or your ability to pay for a vacation rental property, is solely the responsibility of each user. You understand and agree that you may be required to enter into a separate rental agreement with an Advertiser before making a reservation or purchasing a product or service, and such an agreement may place additional restrictions on your reservation, product or service.

Vacation Rental Payment Terms

You agree to pay an Advertiser or a Where Italia affiliate acting on behalf of an Advertiser (e.g. the service fee for any vacation rental reservation in accordance with the Terms of Use on the affiliate site. A Where Italia affiliate may act as an Advertiser’s limited agent solely for the purpose of transmitting your payment to the Advertiser.

For further information on vacation rental fees, security deposits, payment processing, and cancellations and refunds, please consult the Terms of Use of our affiliate sites. By making a vacation rental reservation facilitated by one of our affiliate sites, you acknowledge and agree to that site’s Terms of Use and Privacy Policy.

For answers to your questions or ways to contact us, visit our Contact Section. Or, you can write to us at:

Proedi Comunicazione
Via Ezio Biondi, 1
20154, Milano – Italy

©2019 Proedi Comunicazione Srl – All rights reserved.